When: Saturday, April 1, 2017 | 12:15 – 1:15 p.m.
Where: Gleacher Center, Room 408 (450 N. Cityfront Plaza Drive, Chicago)
Who Should Attend: NVC, SNVC, and CNVC teams, or any UChicago students interested in launching their own venture
Hosted By: The Polsky Center for Entrepreneurship and Innovation
About: Investors are going to want to know why your company is different and special. Developing a succinct positioning statement, also called a value prop, is critical to clearly communicating this not only to investors but also to prospective customers. A strong positioning statement will help you clearly articulate how your company will stand out versus your competitors and why you’ll be able to drive strong growth in your category. Join NVC coach, Susan Silver (CEO and founder of Argentum Strategy), for this workshop which will focus on the five key things everyone should know when they talk about their business; it will give you and your team the tools you need to do to develop a compelling positioning statement.