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Wednesday, April 26 • 12:00pm - 1:30pm
Intro to Google Marketing and Advertising Tools

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When: Wednesday, April 26 | 12:00 - 1:30 p.m.
Where: Polsky Exchange, Washington Park Classroom
Hosted by: Polsky Center
Who should attend: Public

About: During this seminar, we'll discuss powerful Google marketing and advertising tools, from how to register your new business to appear on Google maps to Google Analytics and Google AdWords. We'll cover different types of reports and how to make finding and understanding your data as simple as possible. Finally, we'll discuss best practices for AdWords, including tools for targeting ads, measuring conversions, and managing ad campaigns across platforms.

Leading the seminar will be Melissa Harris, a former vice president of marketing at Origin Investments and Pulitzer Prize-nominated business columnist at the Chicago Tribune. Melissa is also the founder of M. Harris, a consulting firm that helps businesses and executives matter more. 

Register: https://www.eventbrite.com/e/how-the-media-works-pr-for-startups-tickets-32543319946
Questions? Steph Avalos-Bock, stephab@uchicago.edu

Wednesday April 26, 2017 12:00pm - 1:30pm
Polsky Exchange North, Washington Park Classroom 2nd Floor, 1452 E 53rd St, Chicago, IL 60615

Attendees (5)